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Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’

The Verge's headline. Reported by The Verge.

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What The Verge reported

Reddit CEO Steve Huffman said in an earnings call today that Google's AI-powered search modes do not help with traffic to the platform, echoing problems facing other websites and publishers. As part of its Q3 2026 earnings, Reddit revealed that search traffic in October has "dropped by more than 1 m

The publisher's own words, quoted for review. Every outlet carrying the story is listed below with its link.

Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’. Reddit CEO Steve Huffman said in an earnings call today that Google's AI-powered search modes do not help with traffic to the platform, echoing problems facing other websites and publishers. As part of its Q3 2026 earnings, Reddit revealed that search traffic in October has "dropped by more than 1 m Covered by 1 publications. The Verge: Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’.

Who is covering it

  1. The Verge United States Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’ Reddit CEO Steve Huffman said in an earnings call today that Google's AI-powered search modes do not help with traffic to the platform, echoing problems facing other websites and publishers. As part of its Q3 2026 earnings, Reddit revealed that search traffic in October has "dropped by more than 1 m 18 h ago · Tier 2

Headlines and excerpts are the publishers' own, shown under quotation for review and linked to the originals.

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